Outwell - Innovative Family Camping

By designing superior innovative equipment that challenges the norm and exceeds expectations we continuously shape the future of family camping and lay the foundation that inspires campers to build an enjoyable outdoor life and create unforgettable family moments.

At Outwell, we believe camping is for everyone and we aim to inspire families to enjoy outdoor living to the full. This inspires us to continually develop our complete range of innovative, premium equipment and shape the future of family camping in Europe.

Taking our Scandinavian design heritage and as the leading innovative family camping brand our knowledge and insight secure the foundation for unforgettable outdoor moments. This is appreciated by campers looking for quality equipment that has been designed by campers for campers. 

 

Our primary target group is experienced medium-income family campers with children. Their age is 25 years and up they choose camping because of good experiences and go camping in summer holidays and some weekends outside season. They have purchased tents and equipment before and pay attention to quality, brand and features. 

Our secondary target groups include caravanners, motorhome users and first-time buyers that pay attention to quality, brand and features. 

See more at outwell.com

 

Purpose

Unforgettable Outdoor Family Moments 
We believe camping is for everyone and will inspire families to enjoy outdoor living. By bringing a complete range of innovative, premium equipment to the market we continuously shape the future of family camping in Europe. Taking the heritage of Scandinavian design and as the leading innovative family camping brand our knowledge and insight secures the foundation for unforgettable outdoor moments.

Values

Inspirational 
We will inspire you to go camping and enjoy outdoor living.

Innovation 
As the pioneering innovators we continue to shape the future of family camping and outdoor living.

Design 
As the leaders in design we strive to challenge norms and create contemporary products.

Functionality 
Ease of use, practicality and superior comfort is crucial to us. We ensure that our products provide the perfect foundation for camping and outdoor living.

Quality 
By selecting the best materials and through continuous testing we commit ourselves to offer products that perform to and exceed expectations.

Unforgettable Moments 
We respect that time is precious and passionately strive to create the right environment for you to live your quality time….days to remember.